Celebrating Personal Assistants: National Personal Assistant Day 2026

This Friday, 13 November, is National Personal Assistant Day, and we're proud to play our small part in this collaborative effort, alongside colleagues across England, Scotland, Wales and Northern Ireland. 💛

It’s a day to celebrate Personal Assistants and the difference they make, and to recognise the people who employ them. PAs support people to go to work or college, spend time with family and friends, enjoy their hobbies and be part of their local community. Together, we can showcase the value of the role and inspire the next generation of people to join this rewarding profession.

This year's theme: Wearing many hats 🎩

This year's theme reflects the range of skills PAs bring to their work every day. So we're inviting everyone to take part in the Wear a Hat challenge.

How to get involved:

🎩 Wear a hat on 13 November. Any hat, the sillier the better.
📸 Share a photo on social media.
💙 Post a thank you message to a Personal Assistant.
📖 Tell a story about the difference a PA has made.
📣 Help promote the role and encourage others to consider becoming a PA.

Use #NationalPersonalAssistantDay, #PAandProud and #EmployPAs so everyone can see your photos and stories.

You'll find everything you need at nationalpersonalassistantday.com

PAs are such an important part of so many of the teams that use inCharge. Every day, they help keep the person at the centre of their own support, and that’s exactly why inCharge exists.

To every PA: thank you for everything you do. We've dug out our hats too!

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The Power of Personal Connection. The Power of Community.